Our Commitment and Philosophy
FieldHouse Marketing Research is a professional marketing research and
consulting firm and we are committed to maintaining the privacy of our
Respondents. Your identity and the information you share with us are
completely confidential. All of our research reports contain only
aggregated - not individual - information about the Respondents we
interview. In our 30-year history, we have never violated our trust with
the public; the answers people have given to us have remained anonymous.
FieldHouse Marketing Research fiercely guards your privacy. We never
release individual information about our Respondents unless the individual
expressly agrees to such disclosure. In addition, we do not "spam"
or send unsolicited commercial emails.
FieldHouse Marketing Research is in conformance with the Council of
American Survey Research Organizations (CASRO) "Code of Standards and
Ethics for Survey Research," as well as the "Code of
Professional Ethics and Practices," the "Recommended Best
Business Practices" and the "Internet Ethics Guidelines" of
the Marketing Research Association (MRA). Please read the following policy
to understand how your personal information will be treated while you
participate in research with FieldHouse Marketing Research. We routinely review this privacy policy and our security features and enhance
them as necessary.
This policy contains the following sections:
 | Our Commitment and Philosophy |
| Information We Gather and Track |
| Information We Use and Share |
| Opt-Out Policy |
| Modifying and Updating Policy |
| Security Measures |
| Contact Information |
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Information We Gather and Track
FieldHouse Marketing Research gathers some contact information about
respondents when they fill out the "Contact Me" form on our
website or otherwise request to be included in our Respondent Database.
This information is then supplemented with additional demographic and
consumer-habit information during the initial Pre-Screen, which usually
takes place over the telephone.
The Pre-Screener requires respondents to provide us with contact
information (e.g., name and telephone number), demographic information
(e.g., zip code, age, income level, etc.), and other information related
to interests, hobbies, and product/technology usage. We track this
information so we can contact respondents regarding studies for which they
have the greatest chance to qualify. We also summarize information about respondents to develop statistics ensuring that the
respondent Database is
representative of the general population. Finally, we use this information
to pre-qualify panel members for future market research reports that
target certain demographics (male vs. female, age, etc.).
Contact information is used only to communicate with the
respondent when necessary for legitimate research reasons. The communications that
respondents will receive from FieldHouse Marketing Research will concern:
| Opportunities to participate in our surveys |
| Project-specific instructions and information once the
respondent has agreed to participate in a study |
| Follow-up communications regarding quality assurance and validation
of respondent participation |
Respondents will never receive communication from any third party and
may opt-out of receiving communications from us at any time; please see
the Opt-Out Policy section below.
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Information We Use and Share
We gather information about our respondents as part of research
process. We aggregate and analyze this information in reports for our
clients. Your survey responses are valuable in guiding the development and
design of products and services. respondents' survey responses are used by
decision-makers, such as officials in governments, major corporations, and
other organizations.
We never share or intentionally disclose personally identifiable
information to clients, partners, or any other third parties without our respondents' explicit consent and permission. Respondents will only be
contacted regarding the specific issues listed above. FieldHouse Marketing
Research will never release your contact information to any other person,
company, or organization without your permission.
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Opt-Out Policy
We provide respondents the opportunity to opt-out of receiving
communications from FieldHouse Marketing Research by contacting us via
telephone or email. Currently, instructions on how to opt-out of our respondent
Database are listed on the FieldHouse Marketing Research
website.
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Modifying and Updating Policy
To change or modify any of your information, contact FieldHouse
Marketing Research via telephone or email, using the instructions listed
on the FieldHouse Marketing Research website.
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Security Measures
FieldHouse Marketing Research's respondent Database is maintained in a
proprietary database structure on a secure server that is not accessible
from the Internet. No one not employed by FieldHouse Marketing Research
has access to the respondent Database.
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Contact Information
If you have any questions about this privacy statement, the practices
of FieldHouse Marketing Research, or any concerns or issues, please
contact us via telephone or email.
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